Knowledge base

Guides for shop owners

Practical, no-fluff articles on websites, landing pages and running an online shop.

Strategy

Landing Page or Full Website: Which Should You Build First?

A practical framework for choosing based on your shop's stage and goals.

Pricing

How Much Does a Shop Website Cost in 2026?

A transparent breakdown of what drives pricing up or down.

Technical

How Much Hosting Storage Does a Small Shop Website Need?

Right-sizing hosting so you don't overpay or run out of space.

Domain

.vn or .com: Which Domain Should Your Vietnamese Shop Choose?

Trust, SEO and cost trade-offs between the two most common options.

Security

What Is SSL and Why Every Shop Website Needs It

The padlock icon explained in plain language, no jargon.

Guide

7 Criteria for Choosing a Trustworthy Web Design Agency

What to check before signing any contract.

E-commerce

Must-Have Features for a Shop Website That Actually Sells

Beyond a pretty homepage — the features that drive orders.

Industry

Building a Real Estate Website That Attracts Serious Buyers

Layout and content patterns that convert property browsers into leads.

Branding

Business Email vs. Free Gmail: Does It Really Matter?

Why @yourshop.com builds more trust than @gmail.com.

Maintenance

How Often Should You Refresh Your Shop's Website?

Signs your site is quietly costing you sales.

Design

Why Mobile-First Design Isn't Optional Anymore

Most of your shoppers are on a phone — is your site built for it?

Performance

How Page Speed Quietly Kills (or Boosts) Your Sales

Every extra second of load time costs you real orders.

Strategy

Why Selling Only on Facebook/TikTok Is a Risky Bet

What happens to your business when the platform changes the rules.

Industry

What Every Restaurant & Cafe Website Needs

Menu, location and reservation — done right.

Cashback

How Cashback Shopping Platforms Actually Make Money

The affiliate commission model behind sites like Shopback, explained.

SEO

On-Page SEO Basics Every Shop Website Should Have

The unglamorous checklist that actually moves your Google ranking.

Strategy

Zalo OA vs. a Website: Do You Need Both?

Where each tool wins, and how they work best together.

Branding

Building a Brand Identity Before You Build a Website

Why colors and logo decisions should come before design mockups.

Content

Product Photography Tips That Cost Nothing Extra

Simple lighting and framing fixes before your next photoshoot.

Advertising

The Landing Page Checklist Before You Launch Facebook Ads

Don't spend on ads until your landing page passes these checks.